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Guide cas d'usage · lead management software

CRM for lead management

Capture, score, and route leads before they go cold — without spreadsheets or manual handoffs.

Comparatif en un coup d'œil

#ToolStarting priceRatingAction
1HubSpotFree4.4/5(11,200)Try HubSpot
2Pipedrive$14/mo4.5/5(8,200)Try Pipedrive
3Salesforce$25/mo4.3/5(19,500)Try Salesforce
4Zoho CRM$14/mo4.1/5(6,800)Try Zoho CRM
5FreshsalesFree4.5/5(5,400)Try Freshsales

Nos critères d'évaluation

  • Lead capture forms + landing pages
  • Automatic lead scoring
  • Round-robin or rules-based assignment
  • Activity timeline per contact
#01

HubSpot

Plateforme CRM, marketing et ventes tout-en-un.

CRM

HubSpot réunit ventes, marketing et support sur une plateforme — avec un CRM gratuit et une automatisation puissante.

4.4(11.2k)
À partir de
Gratuit
#02

Pipedrive

Visual sales CRM built for closers.

CRM

Pipedrive is laser-focused on the pipeline view — drag-and-drop deals, simple automation, fair pricing. Designed by salespeople, for salespeople.

4.5(8.2k)
À partir de
$14/mois
#03

Salesforce

Enterprise CRM with infinite extensibility.

CRM

Salesforce is the world's most extensible CRM — sprawling, powerful, and built for organizations that need bespoke workflows at scale.

4.3(19.5k)
À partir de
$25/mois
#04

Zoho CRM

Affordable, full-stack CRM for cost-conscious teams.

CRM

Zoho CRM packs an enterprise feature set at SMB prices — and slots cleanly into the Zoho One bundle of 40+ business apps.

4.1(6.8k)
À partir de
$14/mois
#05

Freshsales

AI-powered sales CRM by Freshworks.

CRM

Freshsales pairs a clean modern UI with built-in Freddy AI for lead scoring, deal insights, and email coaching.

4.5(5.4k)
À partir de
Gratuit

Hub CRM

Comparatifs stratégiques

Playbooks de croissance