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Guide2Sell

Un moteur de comparaison SaaS indépendant, financé par ses lecteurs.

Catégories

  • CRM
  • E-commerce
  • Email marketing
  • Marketing automation
  • Sales engagement
  • Helpdesk
  • Analytics
  • Project management
  • Form builder

Comparer

  • Shopify affiliate audit
  • HubSpot affiliate audit
  • HubSpot vs Salesforce
  • HubSpot vs Pipedrive
  • ActiveCampaign vs Mailchimp
  • Klaviyo vs Mailchimp

Guides

  • Automate B2B follow-up after 3 days without losing deals
  • Comment améliorer votre pipeline de ventes en 7 jours
  • How to choose the right CRM for your small business
  • How to track leads efficiently across channels
  • How to reduce customer churn — the operator's playbook
  • Launch your first Shopify store in one week (no dev team)
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  • E-commerce playbooks hub
  • All growth playbooks

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  3. ActiveCampaign vs Salesforce
Head-to-head review

ActiveCampaign vs Salesforce

Salesforce and ActiveCampaign both serve crm teams — Salesforce rates 4.3/5 (19,500 reviews), ActiveCampaign rates 4.5/5. Pick Salesforce for Mid-market & enterprise; ActiveCampaign for E-commerce marketers.

Salesforce and ActiveCampaign both serve crm teams — Salesforce rates 4.3/5 (19,500 reviews), ActiveCampaign rates 4.5/5. Pick Salesforce for Mid-market & enterprise; ActiveCampaign for E-commerce marketers.

Try ActiveCampaignTry Salesforce

Pricing at a glance

Strengths by product

ActiveCampaign — strengths

  • Visual automation builder
  • Predictive sending
  • Site & event tracking

Salesforce — strengths

  • Sales Cloud (pipeline, forecasting)
  • Service Cloud (cases, omnichannel)
  • Einstein AI
ActiveCampaign profile →Salesforce profile →
Compared
A
ActiveCampaign
Marketing automation
S
Salesforce
CRM
Starting price
$15/mo
$25/mo
Free tier
—
—
Trial
14 days
30 days
G2 rating
4.5 (10,300)
4.3 (19,500)
Best for
E-commerce marketers, Lifecycle marketing teams
Mid-market & enterprise, Complex sales orgs
Top pros
  • + Best automation builder
  • + Strong deliverability
  • + Predictive content & sending
  • + Limitless customization
  • + Massive AppExchange ecosystem
  • + Industry-specific clouds
Top cons
  • − UI density takes adjustment
  • − Higher tiers required for CRM features
  • − Learning curve
  • − Steep learning curve
  • − Implementation cost is significant
  • − Per-seat pricing adds up fast