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CRM for wholesale distributors

Account-based CRM for repeat B2B orders, quotes, and rep pipelines — not warehouse WMS.

Distribution is a reorder business: the same accounts buy again and again, and the margin is in catching the reorder at the right moment and letting reps work their territory. Your ERP or WMS knows inventory and invoices, but it doesn't prompt a rep that a key account is overdue to reorder, or track a quote from request to PO.

The CRM picks below focus on account-based pipelines, reorder-cadence reminders, and quote-to-order tracking for outside and inside sales reps — sitting on top of the ERP that owns stock and fulfillment.

Comparatif classé

#ToolStarting priceRatingAction
1HubSpotFree4.4/5(11,200)Try HubSpot
2Pipedrive$14/mo4.5/5(8,200)Try Pipedrive
3Salesforce$25/mo4.3/5(19,500)Try Salesforce
4Zoho CRM$14/mo4.1/5(6,800)Try Zoho CRM
5Close$49/mo4.6/5(1,200)Try Close
6FreshsalesFree4.5/5(5,400)Try Freshsales

Ce qui compte pour wholesale distributors

  • Account-based pipeline built around repeat B2B buyers, not one-off leads
  • Reorder-cadence reminders so reps catch accounts before they lapse
  • Quote-to-order tracking from request through purchase order
  • Territory and rep assignment with shared account visibility
  • Integrates with the ERP/WMS that owns inventory and fulfillment
#01

HubSpot

Plateforme CRM, marketing et ventes tout-en-un.

CRM

HubSpot réunit ventes, marketing et support sur une plateforme — avec un CRM gratuit et une automatisation puissante.

4.4(11.2k)
À partir de
Gratuit
#02

Pipedrive

Visual sales CRM built for closers.

CRM

Pipedrive is laser-focused on the pipeline view — drag-and-drop deals, simple automation, fair pricing. Designed by salespeople, for salespeople.

4.5(8.2k)
À partir de
$14/mois
#03

Salesforce

Enterprise CRM with infinite extensibility.

CRM

Salesforce is the world's most extensible CRM — sprawling, powerful, and built for organizations that need bespoke workflows at scale.

4.3(19.5k)
À partir de
$25/mois
#04

Zoho CRM

Affordable, full-stack CRM for cost-conscious teams.

CRM

Zoho CRM packs an enterprise feature set at SMB prices — and slots cleanly into the Zoho One bundle of 40+ business apps.

4.1(6.8k)
À partir de
$14/mois
#05

Close

Inside sales CRM with built-in calling, SMS, and email.

CRM

Close is the CRM for high-velocity inside sales — power dialer, SMS, and email cadences live inside the same tool.

4.6(1.2k)
À partir de
$49/mois
#06

Freshsales

AI-powered sales CRM by Freshworks.

CRM

Freshsales pairs a clean modern UI with built-in Freddy AI for lead scoring, deal insights, and email coaching.

4.5(5.4k)
À partir de
Gratuit

Questions fréquentes

  • Does a CRM replace our ERP or WMS?

    No. The ERP/WMS stays your source for inventory, pricing, and fulfillment. The CRM manages the sales relationship — reorder prompts, rep pipelines, and quotes — and ideally syncs account and order data both ways.

  • How does it increase reorder revenue?

    By tracking each account's typical reorder interval and flagging reps when a buyer is overdue, so a predictable repeat order isn't lost to a competitor who called first.

  • Est-ce que cela remplace mon logiciel spécifique au secteur ?

    Account-based CRM for repeat B2B orders, quotes, and rep pipelines — not warehouse WMS.

  • Quel est le choix n°1 pour Wholesale distributors ?

    Nous classons HubSpot en première position pour la plupart des équipes wholesale distributors en raison de l'adoption, de la transparence tarifaire et de l'adéquation aux workflows de suivi — vérifiez par rapport à votre stack existant.

  • Quel est le coût de départ d'un CRM ?

    Plusieurs options démarrent à $0/mois ou incluent un niveau gratuit ; prévoyez le budget SMS et intégrations séparément.

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