Head-to-head review

Updated Jul 2026

ClosevsZoho CRM

crm

Close

Inside sales CRM with built-in calling, SMS, and email.

4.6/ 5 G2
from $49/mo
VS

crm

Zoho CRM

Affordable, full-stack CRM for cost-conscious teams.

4.1/ 5 G2
from $14/mo
Quick verdict
Close
4.6/ 5 G2
High-velocity inside sales teams
from $49/mo
Zoho CRM
4.1/ 5 G2
Cost-conscious SMBs
from $14/mo

Zoho CRM and Close both serve crm teams — Zoho CRM rates 4.1/5 (6,800 reviews), Close rates 4.6/5. Pick Zoho CRM for Cost-conscious SMBs; Close for High-velocity inside sales teams.

When to pick each

Close vs Zoho CRM: at a glance

Close — strengths

  • Power dialer
  • Sales cadences
  • Pipeline view

Zoho CRM — strengths

  • Pipeline management
  • Email integration
  • AI assistant (Zia)

CRM

When to pick each

Close is ranked in our CRM category hub with pipeline diagnostics, TCO scenarios, and head-to-head matrices for Zoho CRM and other stacks.

Showdown

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Team size
50
Current monthly spend
$8,000
Primary pain point