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CRM for startups

Ranked CRM and customer communication tools for startups: quotes, follow-ups, and repeat business — alongside your existing operations software, not as a full replacement.

See also: industry overview page

Ranked comparison

#ToolStarting priceRatingAction
1HubSpotFree4.4/5(11,200)Try HubSpot
2Pipedrive$14/mo4.5/5(8,200)Try Pipedrive
3Salesforce$25/mo4.3/5(19,500)Try Salesforce
4Zoho CRM$14/mo4.1/5(6,800)Try Zoho CRM
5Close$49/mo4.6/5(1,200)Try Close
6FreshsalesFree4.5/5(5,400)Try Freshsales

What matters for startups

  • Account-based deals with multiple contacts
  • Forecasting and pipeline reporting
  • Quote/proposal workflow integrations
  • Role-based access for sales teams
#01

HubSpot

Plataforma CRM, marketing y ventas todo-en-uno.

CRM

HubSpot reúne ventas, marketing y soporte en una sola plataforma con un CRM gratuito y automatización potente al escalar.

4.4(11.2k)
Desde
Free
#02

Pipedrive

CRM visual para equipos de ventas.

CRM

Pipedrive is laser-focused on the pipeline view — drag-and-drop deals, simple automation, fair pricing. Designed by salespeople, for salespeople.

4.5(8.2k)
Desde
$14/mo
#03

Salesforce

CRM empresarial con extensibilidad infinita.

CRM

Salesforce es la CRM más extensible del mundo — amplia, potente y diseñada para empresas con flujos a medida y a escala.

4.3(19.5k)
Desde
$25/mo
#04

Zoho CRM

Affordable, full-stack CRM for cost-conscious teams.

CRM

Zoho CRM packs an enterprise feature set at SMB prices — and slots cleanly into the Zoho One bundle of 40+ business apps.

4.1(6.8k)
Desde
$14/mo
#05

Close

Inside sales CRM with built-in calling, SMS, and email.

CRM

Close is the CRM for high-velocity inside sales — power dialer, SMS, and email cadences live inside the same tool.

4.6(1.2k)
Desde
$49/mo
#06

Freshsales

AI-powered sales CRM by Freshworks.

CRM

Freshsales pairs a clean modern UI with built-in Freddy AI for lead scoring, deal insights, and email coaching.

4.5(5.4k)
Desde
Free

Common questions

  • Does this replace my industry-specific software?

    Ranked CRM and customer communication tools for startups: quotes, follow-ups, and repeat business — alongside your existing operations software, not as a full replacement.

  • What is the #1 pick for startups?

    We rank HubSpot first for most startups teams based on adoption, pricing transparency, and fit for follow-up workflows — verify against your existing stack.

  • How much does CRM cost to start?

    Several picks start at $0/mo or include a free tier; budget for SMS and integrations separately.

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