Head-to-head review

Close vs Salesforce

Salesforce and Close both serve crm teams — Salesforce rates 4.3/5 (19,500 reviews), Close rates 4.6/5. Pick Salesforce for Mid-market & enterprise; Close for High-velocity inside sales teams.

Salesforce and Close both serve crm teams — Salesforce rates 4.3/5 (19,500 reviews), Close rates 4.6/5. Pick Salesforce for Mid-market & enterprise; Close for High-velocity inside sales teams.

CRM

When to pick each

Close is ranked in our CRM category hub with pipeline diagnostics, TCO scenarios, and head-to-head matrices for Salesforce and other stacks.

Pricing at a glance

Close
CRM
Salesforce
CRM
Starting price
$49/mo
$25/mo
Free tier
Trial
14 days
30 days
G2 rating
4.6 (1,200)
4.3 (19,500)
Best for
High-velocity inside sales teams, Outbound SDR teams
Mid-market & enterprise, Complex sales orgs
Top pros
  • + Best-in-class power dialer
  • + Built-in SMS/email cadences
  • + Fast UI
  • + Limitless customization
  • + Massive AppExchange ecosystem
  • + Industry-specific clouds
Top cons
  • No free tier
  • Higher per-seat price
  • Less ecosystem
  • Steep learning curve
  • Implementation cost is significant
  • Per-seat pricing adds up fast

Strengths by product

Close — strengths

  • Power dialer
  • Sales cadences
  • Pipeline view

Salesforce — strengths

  • Sales Cloud (pipeline, forecasting)
  • Service Cloud (cases, omnichannel)
  • Einstein AI