Guide2Sell
Head-to-head review

HubSpot vs Microsoft Dynamics 365

HubSpot and Microsoft Dynamics 365 both serve crm teams — HubSpot rates 4.4/5 (11,200 reviews), Microsoft Dynamics 365 rates 4.2/5. Pick HubSpot for Marketing-led SMBs; Microsoft Dynamics 365 for Enterprise.

HubSpot and Microsoft Dynamics 365 both serve crm teams — HubSpot rates 4.4/5 (11,200 reviews), Microsoft Dynamics 365 rates 4.2/5. Pick HubSpot for Marketing-led SMBs; Microsoft Dynamics 365 for Enterprise.

Try HubSpotTry Microsoft Dynamics 365

CRM

When to pick each

HubSpot is ranked in our CRM category hub with pipeline diagnostics, TCO scenarios, and head-to-head matrices for Microsoft Dynamics 365 and other stacks.

Pricing at a glance

HubSpot
CRM
Microsoft Dynamics 365
CRM
Starting price
Free
$65/mo
Free tier
✓ Yes
—
Trial
14 days
30 days
G2 rating
4.4 (11,200)
4.2 (3,100)
Best for
Marketing-led SMBs, Inbound-focused teams
Enterprise, Microsoft-aligned IT orgs
Top pros
  • + Best free CRM on the market
  • + Tight native integration across hubs
  • + Excellent learning resources (HubSpot Academy)
  • + Native Microsoft 365 integration
  • + Power Platform extensibility
  • + Enterprise security
Top cons
  • − Per-contact pricing scales aggressively
  • − Advanced reporting locked to higher tiers
  • − Onboarding fees can be steep
  • − Implementation cost
  • − Best fit only if Microsoft-aligned
  • − Steep learning curve

Strengths by product

HubSpot — strengths

  • Contact & deal management
  • Email marketing & sequences
  • Workflow automation

Microsoft Dynamics 365 — strengths

  • Sales pipeline
  • Customer service
  • Power Automate
HubSpot profile →Microsoft Dynamics 365 profile →Full HubSpot audit →