Guide2Sell
Head-to-head review

Freshsales vs HubSpot

HubSpot and Freshsales both serve crm teams — HubSpot rates 4.4/5 (11,200 reviews), Freshsales rates 4.5/5. Pick HubSpot for Marketing-led SMBs; Freshsales for Sales-led SMBs.

HubSpot and Freshsales both serve crm teams — HubSpot rates 4.4/5 (11,200 reviews), Freshsales rates 4.5/5. Pick HubSpot for Marketing-led SMBs; Freshsales for Sales-led SMBs.

Try FreshsalesTry HubSpot

CRM

When to pick each

Freshsales is ranked in our CRM category hub with pipeline diagnostics, TCO scenarios, and head-to-head matrices for HubSpot and other stacks.

Pricing at a glance

Freshsales
CRM
HubSpot
CRM
Starting price
Free
Free
Free tier
✓ Yes
✓ Yes
Trial
21 days
14 days
G2 rating
4.5 (5,400)
4.4 (11,200)
Best for
Sales-led SMBs, AI-curious teams
Marketing-led SMBs, Inbound-focused teams
Top pros
  • + Strong free tier
  • + AI features included
  • + Clean modern UI
  • + Best free CRM on the market
  • + Tight native integration across hubs
  • + Excellent learning resources (HubSpot Academy)
Top cons
  • − Smaller ecosystem
  • − Fewer native integrations than HubSpot
  • − Limited content marketing tooling
  • − Per-contact pricing scales aggressively
  • − Advanced reporting locked to higher tiers
  • − Onboarding fees can be steep

Strengths by product

Freshsales — strengths

  • Freddy AI
  • Visual pipelines
  • Built-in phone & email

HubSpot — strengths

  • Contact & deal management
  • Email marketing & sequences
  • Workflow automation
Freshsales profile →HubSpot profile →Full HubSpot audit →